Feature release – Forsythe / Frankendesign

Alignment Collaboration Direction End-to-end Feature release Innovation Leadership Product design Proof of concept Requirements Research Scope Strategy UI UX

Groupon’s two-sided marketplace

Research continually pointed to convenience being a determining conversion factor for consumers. Groupon pursued growth through expanded value-adds on top of their existing discounts. But...

Alignment Collaboration Direction End-to-end Feature release Innovation Leadership Process Product design Proof of concept Requirements Research Scope Strategy UI Uncategorized UX

Guided browse for our Things To Do vertical

For this project, I partnered with our Executive PM to lead the vision with a team of Sr. PMs; engineers for desktop, touch, iOS, and...

Alignment Design system Feature release Product design Requirements Research UI UX

Convenience inventory

Many Groupon products were incentivized to consumers through convenience. Bookable inventory offered merchants reliable business and yield management. For Groupon, the challenge was to change...

Alignment Collaboration CX Design system Direction End-to-end Feature release Leadership Process Product design Proof of concept Requirements Research Scope Strategy UI UX

Manufactured inventory

Deal density is a big deal for a hyper-local marketplace. On a map view especially, it becomes even more clear where sales are a challenge...