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Forsythe / Frankendesign

Director. Designer. Manager. Mentor.
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  • 2022
  • September

September 2022

Alignment Bits and pieces Collaboration Direction Leadership Management Process Product design Scope UI UX

Questioning the answer

While auditing for a new feature expression throughout the user journey, one key problem stood out. Our new inventory surfaced in map view was easily...
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Alignment Direction Inspiration Leadership Management Process

Manage process, mentor people

Some designers need space. Others need guidance. What we all need are goals matched with productivity. What brings out the best work is unique to...
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Alignment Collaboration Direction Graphic design Inspiration Leadership Strategy

Design Union, the brand

Our newly unified design team was initially seen as intimidating and bureaucratic to the rest of the organization. To better broadcast our intent, we created...
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Alignment Collaboration Direction End-to-end Feature release Innovation Leadership Product design Proof of concept Requirements Research Scope Strategy UI UX

Groupon’s two-sided marketplace

Research continually pointed to convenience being a determining conversion factor for consumers. Groupon pursued growth through expanded value-adds on top of their existing discounts. But...
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Alignment Collaboration Direction End-to-end Feature release Innovation Leadership Process Product design Proof of concept Requirements Research Scope Strategy UI Uncategorized UX

Guided browse for our Things To Do vertical

For this project, I partnered with our Executive PM to lead the vision with a team of Sr. PMs; engineers for desktop, touch, iOS, and...
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Direction Inspiration Leadership Management

Beyond the whiteboard

Our most enduring habits emanate from products, services, and systems that not only provide fulfillment through efficiency but do so with a healthy dose of...
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Innovation Inspiration Leadership

Seth said…

We built this universe, this technology, these connections, this society, and all we can do with it is make junk. All we can do with...
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  • Food as medicine
  • Design for access and dignity
  • Innovation down the drain
  • Offer page redesign—the devil in the details
  • Questioning the answer
  • Manage process, mentor people
  • Design Union, the brand
  • Groupon’s two-sided marketplace
  • Guided browse for our Things To Do vertical
  • Beyond the whiteboard
  • Seth said…
  • Design principles
  • Convenience inventory
  • Health dashboard
  • Digital mysticism
  • Greenlighting
  • Global hospitality
  • Hey, we know you…
  • Nothing micro about Microsoft
  • Back’log

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Michael's creative vision and collaborative visual design processes inspire teams to stretch beyond stale methods. He's a change agent and a leader with passion and talent.

Shiloh Grace, VP of UX Strategy

Michael is an outstanding creative director with excellent insights into how people engage with information. He is a patient leader who is able to articulate a unique vision.

Jeff Stein, Sr Front End Developer

Easy and enthusiastic endorsement for Michael! He's first rate in his field; strong creative instincts and experience, a good eye for direction, and able to deliver.

Patrick Miller, VP of Product Development

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